Scalable Chief Marketing Officer Case Study

Scalable Software engaged Oakstone International on a retained basis to appoint a senior, strategic CMO capable of building a pipeline across the UK and US for an advanced SaaS start-up. With no prior role benchmark, Oakstone defined the brief, identified a domain-proven marketing leader with deep ITSM and back-office SaaS experience, and completed the hire within six weeks end-to-end, laying the foundations for scalable demand generation and long-term growth

Company Background

Search Background

The Challenge

Result

Continued Relationship

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Company Background

Scabale software specialise in essential workforce and system analytics that support businesses digital transformation and IT cost reduction initiatives, providing key insights to improve productivity, measure and drive adoption, and enhance ROI.

• Founded 2008, by Nick Youell

• HQ Texas, USA. Approx 50 employees

• Cost optimization and IT asset management (SaaS)

Search Background

• Scalable was looking for a senior, strategic CMO for their advanced startup.

• The ideal person would have experience creating opportunities to feed to pipeline funnel in the UK and US.

• Previous experience in the SaaS vertical.

• Backoffice, startup and ITSM domain experience.

• Retained agreement

The Challenge

• This was a brand new role so there was no benchmarking for what the ideal person looked like.

Result

• The success candidate had extensive CMO experience, working 8 years at Hornbill System Management and 13 years at Compuware.

• A solid and loyal background in back office and ITSM domains.

• Search time was within 3 weeks, and the role was successfully filled within another 3 weeks

Continued Relationship

• We have maintained a great relationship with Chris Gomersall (CEO and hiring manager) and continue to support their hiring needs when needed.

More about Oakstone and Scalable